Staging draft · not for publication · prize values, dates and phone TBC
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Carlton 2027Count me in ➔Results ➔
Carlton Football Club · Official club promotion · 2027

Something forevery Blue.

Chase the Blues interstate. Step inside the inner sanctum with a $100,000 spin attached. Or make match day yours from ground level. Take up the Carlton MVP and you’re in the draw.

Carlton 2027

One club. Three experiences.

Carlton has stood at the heart of the game since 1864. This year’s member draws carry the biggest experiences we have ever offered: every Carlton Member Value Program taken during the campaign comes with entry into the draws for its option.

Club artwork to come
Drawn 25 October 2027 · Season 2028

Blues Chaser

Fly interstate with the Blues for a 2028 away game: return flights, two nights’ accommodation, ground transfers and premium game-day hospitality for two, plus a signed guernsey with a personalised note.

See the full prize ➔
Club artwork to come
Drawn 25 October 2027 · Season 2028

At Home Inner Sanctum

Four of you, inside the game: the coach’s pre-match address, a photo on the ground, the guard of honour, premium seats and hospitality, and the rooms for the song if the Blues win. Plus the $100,000 spin.

See the full prize ➔
Club artwork to come
Drawn 25 October 2027 · Season 2028 · Every entrant

VIP Matchday

Watch the warm up from ground level, take your place in the guard of honour, and settle into premium seats for two.

See the full prize ➔

Every entrant is in the running

Whichever page brought you here, your entry also puts you in the running to win:

Training session & IKON Park tour

Exclusive access to a Carlton training session for two, with a tour of IKON Park including the club museum.

Drawn: 25 October 2027

2028 team photo

Your place in the official 2028 Carlton team photo. Sit with the squad, keep the print.

Drawn: 25 October 2027

Signed team ball

A ball signed by the Carlton player group.

Drawn: 25 October 2027

Mascot for a day

A Mascot for a Day experience at a 2028 home game: the kids run through the banner with the team.

Drawn: 25 October 2027
MVP benefits

Back the Blues and save on everyday items

The Carlton MVP gives eligible members the opportunity to potentially save hundreds of dollars a year without changing their spending habits: discounts and cashback rewards spanning hundreds of offers from a long list of great Australian brands. Popular examples include:

Groceries & food

Make food shopping easy with up to 4% off major supermarkets, plus up to 10% off meal services.

Travel

Travel in style with discounted corporate rates on flights, car rental, tours, insurance, and accommodation.

Electronics

Upgrade with up to 5% off at some of Australia’s major electronics retailers.

Home & lifestyle

Discounts, cashback, and special buys from your favourite big-name home and lifestyle brands.

Fashion & style

Keep on top of the latest trends with up to 12% cashback all the time, plus great seasonal offers.

Hobbies & entertainment

Get outdoors or curl up at home with up to 12% cashback on a wide variety of brands.

Beauty & wellbeing

Up to 6% cashback on popular beauty brands, plus up to 25% off health and wellness stores.

Toys & essentials

Get everything you need for the little ones with up to 5% cashback.

Foundation artwork to come
Feature Community Partner

The Carlton Foundation

The Carlton Foundation is the Feature Community Partner of this campaign. The Foundation exists to support Carlton’s commitment to be more than just a football club, backing football excellence, community programs, facilities and the celebration of the club’s heritage. Learn more about its work at foundation.carltonfc.com.au.

Count me in

This promotion is for the Carlton Football Club and by invitation only. The Carlton MVP is taken up over the phone: confirm your details below and a representative will be in touch, or call us on 13XX XXX XXX.

Entries Have Closed

Entries closed at 11:59pm on 22 October 2027.

Competition Closed

Thank you to all those who supported the Carlton Football Club through this promotion, please join us in congratulating our winners.

Winners are being contacted and will be announced soon. Results will be published on the terms pages.

Draw Information

All prizes are drawn on 25 October 2027. All winners will be phoned and advised in writing, and every entrant will be notified of the results by SMS. Good luck and go Blues!

All prizes have been drawn. All entrants have been notified of the results by SMS. Winners have been contacted by phone and in writing. Thank you for supporting the Carlton Football Club, and go Blues!

Terms & Conditions

Open to Australian residents (excluding ACT & SA) who are Carlton Football Club members, past or present, aged 18 or over, by invitation only. One entry is taken per eligible purchase of the Carlton Member Value Program as defined in full terms, maximum 5 entries per person. Competitions open 01/03/2027 at 9:00am (AEDT) and close 22/10/2027 at 11:59pm (AEDT). All draws are held at 12pm (AEDT) on 25/10/2027 at the Promoter’s premises, address below. Total prize pools (including GST): Blues Chaser up to $6,200; At Home Inner Sanctum up to $105,500; VIP Matchday $1,600; Minor Prize Draw $5,600. Blues Chaser: full terms at www.bluesmvp.com.au/chaser/terms. At Home Inner Sanctum: the major prize winner will have a 1 in 250 chance of winning $100,000 when spinning the digital wheel, with a $1,000 consolation prize; full terms at www.bluesmvp.com.au/sanctum/terms. VIP Matchday and the Minor Prize Draw: full terms at www.bluesmvp.com.au/matchday/terms. Prize elements that depend on club or AFL operations, or on an event proceeding, are subject to those requirements and may change. If any prize element cannot be provided, the Promoter may substitute another of equal or higher value. Winners are notified by phone and in writing, every entrant is notified of the results by SMS, and winners are published on the relevant terms page on 01/11/2027 for 30 days. The Promoter is ContactCloud Technology Solutions Pty Ltd T/A Memberfy (ABN 46 611 504 100) of Level 1/41–43 Stewart St, Richmond, VIC 3121. NSW Authority No. TP/04277 (TBC).